A   C o m p r e h e n s i v e   M a n u a l

exists if you don't invite them.  You may

M

Make the date and time stand out:

be accused of being a closed group or a

clique.  You will be out of touch with

  Only put in the necessary infor 

what other lgbt folks need or want.  You

mation;

won t really be representing the con 

stituency you re trying to reach.

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Ask clearly and directly for what you

want;

If you do consistently invite lgbt people

you will be fulfilling one of the basic

M

Be persuasive; 

requirements of a democratic group.

People will know the group exists.  You

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Appeal to the reader s self interest;

will give others the option of checking

your group out.  But remember, most

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Make clear why this is so important; 

people do not get involved just by being

invited.  Active members often get  con 

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Explain enough so that everyone can

fused and angry about this.  It is easy to

understand; and

become upset when their invitations

alone do not bring people out to the meet 

M

Double check before you get it out:

ings.  It is also frustrating when people

come to the meetings, but no one volun 

  Does it include date, time, loca 

teers for any of the tasks.

tion?

Even though inviting is not enough by

  Is there a phone number to call

itself to get people involved, inviting is

for more information?

the essential first step! 

  Is it clear who the flyer is from?

How to Make a Leaflet

  Are the copies clear and read 

Do! 

able?

M

Catch people s attention through:

Don t!

  Pictures

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Make it drab or like every other flyer;

  Big Bold Titles

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Crowd in too much information;

  Handwritten Captions

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Use jargon or fancy words;

  Bright Colors

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Make your flyers look the same week

  Humor

after week, month after month;

  Catchy Wording;

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Assume your readers know what

you re talking about; or

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Make it clear in one glance what you

want from your reader;

B u i l d i n g   Y o u r   G r o u p

M     2 3